Free lists open this month: 2 of 5 Make your numbers count →

SixN Growth · Outbound for B2B teams

Sales is a numbers game. Most dev shops are counting the wrong number.

Which number?
Prospect list · checking rows Sample
  1. Acme Corpinfo@acme.com No fit
  2. Globexj.smith@globex.com Bounced
  3. Initechm.bolton@initech.com Left the company
  4. Umbrellasales@umbrella.com No reason to talk now
  5. Hoolicontact@hooli.com Catch-all
  6. Northwind FreightPriya Shah · Head of IT Ships ✓
1 of 6 could buy

01 / Identify

The number most teams count

Every engineering leader in the US gets a steady stream of emails from offshore dev teams. The same "top talent", the same "cost-effective delivery". Sending more of them won't make yours the one that gets read.

  1. 10,000emails sent
  2. 31replied
  3. 2could buy

More emails.
Fewer answers.

So what should you count?
Email sent Replied Could buy Illustration

02 / Activate

Count the people
who could buy.

One row from a Six Nines list. Tap any field to see why it's there.

What we look for in your buyers

  • Engineering roles open 60+ days
  • Fresh funding with no engineering leader in place
  • An old tech stack due for migration
  • A tender or RFP for a build
  • A current vendor with recent poor reviews
How do you know a row is right?
See a row for
The usual listBrightpath Health · Software · 50–200 employees · info@brightpath.com
A Six Nines rowSample company
Brightpath Health · 85 people · US
3 React roles open 60+ days; Series A in July; no CTO listed
Job posts live since 14 Aug · source: careers pageThe reason to reach out now. Dated and sourced.
Daniel Ortiz, VP Engineering · 8 months in role
verified twice · not catch-all
"Three React roles open since August usually means the roadmap is waiting…"
"Daniel, congrats on the Series A. Quick question on the React hiring…"
"Teams that keep a senior role open past 60 days usually…"

The standard

99.9999 percent, Six Nines

Every row passes four checks.
Or it doesn't ship.

Six Nines1 is the engineering standard for systems that almost never fail. We hold every list row to it.

Where do these rows come from?
Checking row #0412 Sample
Northwind Freight Priya Shah · Head of IT
  1. The company fits your ICP Pass
  2. Buying signal under 30 days oldTender notice, 12 Sept · procurement page Pass
  3. The contact holds the role todayHead of IT · 14 months Pass
  4. Email verified twice, not catch-all Pass
ResultShips ✓

The method

Fewer.
Then the right ones.

  1. Start

    It starts with every company in your market.

    10,000 companies in your market

  2. 01

    Know exactly who needs you, narrowly enough to name them.

    1,200 fit your ICP

  3. 02

    Find every one of them, and nobody else.

    340 have a reason to talk now

  4. 03

    Speak to each one as the person they are, on email, LinkedIn and the phone.

    50 verified and written for

Built on Apollo · Clay · HG Insights · Prospeo · Smartlead · Supabase. Then a person: Om checks every row before it ships.

What does it cost to try?

03 / Connect

50free.

Start with 50 prospects.
Scale when it works.

SixN builds Six Nines lists for IT services firms selling to the US, UK and Europe.

six-nines-list.csv Sample
50 rows8 fields each · email, LinkedIn note and call hook per contact
Imports into HubSpotSalesforceZohoPipedrive

You have someone to send

Six Nines List

Fifty prospects, checked and written for, ready for your team to send. Free if we're a fit.

What's included
  • Eight fields on every row
  • Email sequence, LinkedIn note and call hook per contact
  • CSV with an import guide for your CRM
  • A 30-minute kickoff
  • A week-3 check-in on your results

Nobody sends yet

Managed Pipeline

SixN runs the outreach for you, by the quarter. Tell us in the form and Om will explain how we'd start.

What's included
  • Sending domains set up and warmed
  • Email and LinkedIn, run for you
  • The number you choose, reported back

How pricing works. Your first 50 prospects are free if we're a fit. After that, lists are priced by size, and Managed Pipeline is a quarterly retainer. Om sends exact numbers in his reply.

From your answer to your results.

  1. Day 0 You tell us who you sell to
  2. Day 2 Om replies: yes or no, and why
  3. Week 1 Kickoff: your ICP and what success means, in writing
  4. Week 2 Your 50 arrive, ready to send
  5. 3 weeks later We read the results together
How does this compare to hiring an SDR?

Each option has its place. Here's what each one counts.

QuestionHire an SDRBuy a data toolA volume agencySixN
What gets countedDials and emailsRecords in a databaseEmails sentPeople who could buy
Who checks fitThe rep, as they goYouOften nobodyFour checks, every row
Written for each personDepends on the repNoTemplatesEmail, LinkedIn note, call hook
Cost to tryA salary and a 3-month ramp²A subscriptionA retainerNothing for your first 50, if we're a fit

We pick clients the way
we pick prospects.

Best fit

  • A first-year contract value of $10k or more
  • Someone on your team who will send
  • Three customers you'd like more of

Usually not the best fit

  • Deals under $10k a year
  • Thousands of contacts a month
  • Meetings guaranteed in writing

Questions people ask.

Yes, if we're a fit. You pay nothing for your first 50 prospects. We ask one thing back: if the results are good, an anonymized case study.

From the Library

Make your numbers count

We're an outbound catalyst.

Tell us who you sell to.

We pick clients the way we pick prospects: on fit. Om reads every answer and replies within 2 working days with a yes or a no, and the reason.

If we're a fit, your first 50 prospects are on us.

Got an email from us? Just reply to it. Referred by someone? Tell us who.

Om Acharya, founder. Based in Ahmedabad, India, building lists for B2B teams anywhere. If you're in Ahmedabad, the kickoff can be in person.

Name three of your best customers
Who on your team will send the outreach?

Reply in 2 working days · First 50 free if we fit · No call to book

  1. Six nines is an engineering standard: a system that is up 99.9999% of the time, about 32 seconds of downtime a year. At SixN it names the bar every row has to clear: the four checks.
  2. Bridge Group SDR research: median on-target pay $80,000; average ramp about 3 months.
  3. Numbers marked "Illustration" show the idea, not a client's results.

Precision sets growth
in motion.